Why Advertise on Local Radio?
WHY ADVERTISE ON LOCAL RADIO?
WHEN IT COMES TO REACHING A TARGET AUDIENCE…
RADIO ADVERTISING HAS PROVED EFFECTIVE TIME AND TIME AGAIN…
Tring Radio is a multi-platform recognised fast expanding radio brand with the local people of Hertfordshire, Buckinghamshire and Bedfordshire at its heart. In everything we do on air, online, at events or behind scenes, we strive to create a buzz and keep you in the public eye.
When times are good you should advertise....
When times are bad you must advertise!
We engage and drive community spirit and showcase the best of the local area, Tring Radio has become a real asset to the local community economy.
Advertising that is unscrollable, unblockable and unbeatable and great value...
Radio Ads make use of Repetition which builds a businesses reputation.
Radio works best when it represents its advertisers and listeners – and that’s exactly what we do!
We're an independent local radio business with a big vision. So we absolutely understand that your business needs to make every £ spent count. Our team have many years experience in community focussed broadcasting across Hertfordshire Buckinghamshire and Bedfordshire , which has always included supporting business of all shapes and sizes, and we realise the benefit and value of effective radio advertising.
We also understand that effective business in todays climate means simple business. We don't have a complicated offering that confuses everyone. We've seen those complex marketing proposals - and it's not for us! We simply believe in affordable and cost effective high value advertising partnership campaigns that help deliver meaningful returns on your investment.
What's more, because we're in our early years launch phase, our offers are designed to allow us to prove the value that we bring by being the most cost effective you will find.
If simple and honest advertising sounds like something that would benefit your business, we'd love to explore what we offer with you. Simply complete the enquiry form below and a member of our team will be in touch to discuss the options available to you.
Would you like to partner with us advertise on Tring Radio?
Fill in the form BELOW or email our sales team firstname.lastname@example.org
or call the team on 01442 77 33 47
Great Radio Advertising Partnerships Work…
Radio listening figures reveal healthy audiences for all of UK radio, posting its biggest-ever audiences with 49.5m people now tuning in each week to UK Radio, representing 89% of the adult population (RAJAR Q4 2021).
- Weekly reach of radio among UK residents is high at nine in ten; across the UK listeners are tuning in for 21.4 hours (an average of 183.4 minutes of listening per day, per listener.
- Radio is the most popular source for discovering new music and specialist music, even for the 16-24s and local radio is key for promoting local events and gigs.
- Local radio is relied upon by many listeners. Between 24% and 36% of local radio listeners say they depend on the local bespoke speech content that features in broadcasts.
- Two-thirds (66%) of local radio listeners rate local radio as important and six in ten local radio listeners consider it important that local radio stations are based locally.
- According to 2014 RAJAR statistics Community radio “reach” was at an all-time high with 7.6% of those surveyed listening to local radio, and increasing hugely year on year.
- Two-thirds (66%) of local radio listeners rate local radio as important and a third of all radio listening is to local radio.
Source: OFCOM communications marketing report 2015
THE TRING RADIO AUDIENCE
35 – 55-year-olds
60% female / 40% male
On Air across Herts, Beds and Bucks, reaching locally up to 1,740,439 adults 15+
Local radio has never sounded so good - Tring radio plays music from the past 40 years, playing the greatest hits our listeners love and remember. as well as cutting edge brand new music and future hits.
Our music playlist is upbeat, instantly recognisable and aims to brighten everyone’s day.
Our listeners are generally fun affluent, families with a disposable income, many own homes and cars, our listeners also enjoy good food and eating out and a wide range of family and community activities.
CARNIVALS | FETES | MARKETS | FESTIVALS | CONCERTS
Having Tring Radio present at your business or event means added attention and greater visibility and awareness for your brand. Let our team work radio magic and make your brand stand out ahead of your competitors.
TRING RADIO WEBSITE
BLOGS | FEATURES | INTERVIEWS | SPONSORSHIPS
Be seen by thousands of relevant visitors on the Tring Radio website every month. There are a variety of clever and innovative ways we can bring you more brand awareness, including promo campaigns, awareness spots and interviews, product and service giveaways and show and station partnership sponsorship packages
ENGAGEMENT | PROMOTION | COLLABORATION | NETWORKING
Our social media team will promote your brand across all the Tring Radio social media platforms and engage your business with our fast expanding network of amazing advertising and sponsor partners to help you be noticed by more of the right people.
TRING RADIO MOBILE APP AND WEBSITE BANNERS
SPONSORSHIP | LOCAL DIRECTORY | GEO-TARGETING
As well as your Tring radio advert being heard by our listeners and our hundreds of App users, Be seen in our website business directory and we can also offer real time app geo-targeting for your business, website banner campaigns as well as App sponsorship also available annually.
Events are a massive part of local culture, so we’ve made events an integral part of Tring Radio.
Whether hosting a 5 hour LIVE event for the massive Chilfest music festival during Lockdown or The local Christmas Carol concert for the Lions Club
Tring Radio are available to attend your event, with events planned throughout the year, our calendar can also offer high visibility sponsorship opportunities.
A huge opportunity to catch the attention of an audience, right there and then. Plus, wider radio promotion, interviews and marketing activity in the build-up.
YOUR BUSINESS - HEARD LOUD & CLEAR - ON RADIO
FAST EXPANDING LISTENERS - ONLINE, ON MOBILE DEVICES & SOCIAL…
Since our launch in May 2020 - Tring Radio has gained an average of approx 26,400+ local listeners and growing all the time, and several thousand more on Alexa and smart speakers and mobile devices and in-car apps. We have also just launched the new Tring Radio App, which already has hundreds of users.
Our dynamic, clear and responsive website receives more than 18,400+ users a month with over 80,000 page views in the last 16 weeks alone. Our new Listen Again service is also now available to push content to new Listeners for up to a massive 90 days after the Live Shows are broadcast.
Users are split approximately 40% Male 60% Female with the majority in 35-55 age brackets.
We have an active twitter following, engaging with @Tringradio on Twitter – which is a dynamic highly engaging social destination for promoting local businesses and local news and local engagement.
Nearly 1.6k users engage with Tring Radio’s Facebook page, which is consistently driving and delivering quality content with high engagement. Our new Instagram page is also extremely active and fast growing and followed by over 1600+ people which makes a huge amount of Local followers and community engagement across our highly active social media accounts and rapidly rising.
Our Brilliant new Tring Radio App is now available on Apple and Android App Stores, and gives many hundreds of local listeners local radio in their pocket or car 24 hours a day. - with some amazing advertising opportunities for businesses both on a local and national level.
YOUR BUSINESS - HEARD LOUD & CLEAR - ON RADIO - GET STARTED TODAY
For more information email us here at Tring Radio to discuss options and pricing in more detail.
Bespoke shorter-term promotions on radio can quickly build excitement and participation, while sponsorships allow you to build superb brand awareness over a period of time, via on-air activity, off-air events or online.
Tring Radio would like to thank our Sponsor partners, and friends across Herts Bucks Beds and beyond.
Contact our sales team on 01442 773347 for more details.
TRING RADIO SOCIALS - HERTS BUCKS BEDS & BEYOND
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Your Favourite Local Radio Station... - Across Herts Bucks and Beds